Table of Contents
Chapter one particular INTRODUCTION & HISTORY2
1 ) 1) Introduction2
1 . 2) Products and Services4
1 . installment payments on your 1) Products4
1 . 2 . 2) Services6
1 . 3) Departments: 18
Chapter a couple of COMPANY ANALYSIS18
2 . 1) SWOT Research: 18
2 . 2) Competitor Analysis21
2 . 3) Monetary Analysis23
Chapter 3 ADVERTISING ANALYSIS24
several. 1) Target Market: 24
3. 2) Advertising Mix: twenty four
3. 3) Positioning: 21
Chapter some EXPERIENNCE & CONTRIBUTION27
four. 1) Consideration Opening: 28
4. 2) CRO: 28
4. 3) Relationship Office: 29
Phase 5 BRIEF SUMMARY & RECOMMENDATIONS30
AppendicesвЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦.. вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦вЂ¦.. 33
Introduction and History
1 ) 1) Advantages
Thirty years in the past, Dubai Islamic Bank ('DIB') created record by getting the planet's first Islamic Bank. Today, Islamic bank has become one of the fastest developing economic areas with over 300 banks, with property estimated in over US $300 billion providing Islamic financial services. Despite huge expansion in the sector DIB remains the market pioneer and undisputed market leader thus far. Since its invention, DIB has become incredible from a retail financial institution to a fully fledged financial institution catering to almost all certain requirements of the customers in providing Sharia-compliant solutions to significant local and international companies. It has constantly upgraded it is services to private individuals, who continue to be a highly useful element of DIB's customer base. By simply combining the best traditional Islamic values with high-standard technology and creativity, DIB is definitely committed to not simply fully comply with the principles of Shari'a in its financial transactions but to also facilitate the customers who also venture in the world of Islamic banking in such a befitting way that they might feel enjoying the best benefits of both worlds. For its outstanding performance and contribution to Islamic financing, DIB received the very best Islamic Lender in the Middle East Award (2006) by the two Euromoney's Islamic Finance Each week and Gulf Wealth Online community. DIB has also been awarded your bank of the 12 months (UAE) on the 2006 Company Awards. DIB has not only been in the forefront of innovation although has excelled every step of this individual way. With the launch of Al Islami Internet Banking, DIB offers re-affirmed the commitment to market and develop Islamic banking in line with the requirements of the modern day. For these efforts, DIB received the Fantastic Trophy on the UAE Net Awards 5 years ago. DIB is usually the first to give you a mobile SMS messaging service in equally Arabic and English. In addition, DIB became the initial bank in the centre East to introduce Net Protocol (IP) for its Australian visa card functions. With path-breaking vision and bold approaches, DIB aims to enhance its status as a leader committed to the goal of providing " World Class Bank. "
Dubai Islamic Lender Pakistan Limited
Dubai Islamic Bank Pakistan Limited (DIBPL), commenced procedures in 2006. After that, DIBPL has undertaken significant initiatives to expand its branch network across the country. Below its client banking section, the bank is offering state-of-the-art Sharia compliant items that efficiently compete with individuals being offered in the market by regular banks. It also has knowledge in providing Retail, Personal, Small and Medium Enterprises, Company, Investment Bank and Exhortatory services. The financial institution launched Pakistan's first Islamic Visa Debit Card and introduced financial products covering Home Financing, Auto Financing, and Depository products. DIBPL in addition has introduced Concern Banking and Internet Financial, both of which are being acknowledged as benchmark items in their respective categories. Besides regular financial services, the financial institution is committed to bringing international investment towards the country. DIBPL's corporate wing has actively pursued overseas investors and convinced world renowned giants in the GCC to get part of Pakistan's economy. DIBPL is fully owned by simply Dubai Islamic Bank PJSC (Public...
Recommendations: Van Horne, J. C., & Wachowicz, J. Meters. (2008). Principles of Financial Managing. (13th ed. ).
Griffin, R. Watts., & Ebert, R. T. (1998). Business. (5th impotence. ). Upper Saddle Riv: New Jersey
Kotler, P., & Armstrong, G. (2007). Concepts of Marketing. (12th ed. ).
Cravens, G. W., & Piercy, In. F. (2008). Strategic Promoting. (9th male impotence. ).
Lynch, R. (2006). Corporate Technique. (4th male impotence. ).
Shim, J. T. & Siegel, J. G. (2003). Bureaucratic Finance.
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